28 September 2025
Consumer Sentiment Index
Consumer Sentiment Index September 2025
Sentiment steady in September as consumers await Budget
Overview:
Irish consumer sentiment remained broadly unchanged in September 2025, with the Credit Union Consumer Sentiment Index edging slightly higher to 61.7 from 61.1 in August. This reflects a cautious but stable mood among consumers, characterized as “concern rather than collapse.” Sentiment remains well below last year’s level (71.9) and the long-term average (83.8).
Key Findings
Drivers of Caution:
- Uncertainty around Budget 2026, global economic outlook, and US tariffs.
- Concerns about rising grocery and energy costs, though some relief came from stable or reduced energy prices during the survey period.
- Public discourse on Ireland’s fiscal position and debt sustainability added to economic anxiety.
Household Finances:
- Slight improvement in household finance perceptions despite ongoing cost-of-living pressures.
- Employment remains strong, supporting incomes, but redundancy announcements and softer job outlook weigh on confidence.
Consumer Expectations for Budget 2026:
- Top Priorities:
- Healthcare improvements (48%)
- Housing (45%)
- Cost-of-living supports (42%)
- Other mentions: energy cost measures (31%), easing tax burden (27%).
- Only 7% expect a significant boost to living standards; 51% expect no improvement.
- Top Priorities:
Spending Outlook:
- No major change in big-ticket purchase plans; consumers remain in “watch and worry” mode.
Comparative Context
- Ireland’s sentiment stability contrasts with declines in the US and UK, where economic and fiscal concerns are more pronounced.
- Euro area confidence improved modestly but remains below historical norms.
Implications
- Consumers prioritize infrastructure and cost-of-living relief over fiscal prudence, reflecting immediate pressures and frustration with slow progress on housing and healthcare.
- Limited expectations for a “giveaway” Budget suggest tempered optimism despite government hints at more permanent, targeted supports.
pressures.
👉 Read the full report for deeper insights into the September survey findings.
